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Jayy Studio

Cerevion Cognitive Supplement

A nootropic supplement brand in signal green and deep forest, covering the logotype, color system and the full box and tub range.

What the brand needed

Nootropics have to look like serious science, not a wellness fad. Cerevion's packaging needed to hold its own on a pharmacy shelf and still feel modern to people buying online.

How I approached it

Bright green against near-black keeps everything crisp and clinical. Host Grotesk and Space Mono set dosage information as plain data. Every SKU shares one layout and changes a single accent color, so the range stays easy to read as it grows.

What I delivered

  • Cerevion™ wordmark and C monogram
  • Seven-color palette with RGB, CMYK and HEX values
  • Typography: Host Grotesk and Space Mono
  • Tub labels for four flavors
  • Carton packaging and retail stacking
  • Branded packing tape
  • Focus, Memory, Mental Clarity benefit graphic
  • Carton pattern and brand arch shape

Where it landed

A 16-page packaging and identity system, with artwork ready for both carton and tub production.

Need the same for your brand? See what’s included in brand identity systems.

Client
Cerevion
Project scope
Brand identity and packaging
Sector
Cognitive supplements
Descriptor
Neural Performance Gummies

The brand

Cerevion™

Chew Your Focus

What it supports

  • Focus
  • Memory
  • Mental Clarity

On every pack

Tagline
Chew Your Focus
Positioning
Premium Brain Health Support
Product
Neural Performance Gummies
Formula
Clinically Dosed Nootropic Formula
Benefits
Focus | Memory | Mental Clarity
Pack
30 Servings | Low Sugar

Four flavors

One label, four accent colors.

Every flavor shares the same layout. Only the accent band and wordmark color change, so the range reads as one family on the shelf.

  • Chew Your Focus

    Premium Brain Health Support

    Matcha + Yuzu

    Cerevion

    Midnight Matcha

    Matcha + Yuzu

    #00A228

  • Chew Your Focus

    Premium Brain Health Support

    Blueberry + Blackcurrant

    Cerevion

    Neuro Berry

    Blueberry + Blackcurrant

    #9064EF

  • Chew Your Focus

    Premium Brain Health Support

    Lemon + White Peach

    Cerevion

    Citrus Cognition

    Lemon + White Peach

    #ECBA2F

  • Chew Your Focus

    Premium Brain Health Support

    Mint + Cucumber

    Cerevion

    Arctic Mint

    Mint + Cucumber

    #08C29C

Visual system

Two typefaces, seven colors.

Host Grotesk type specimen
Host Grotesk · Modern grotesk typeface12 styles
Space Mono type specimen
Space Mono · Mono style typeface4 styles

Color palette · 7 colors · select one to copy it

The full project16 images

02 / 16Identity overview: cartons, the Cerevion wordmark, the arch brand shape, the color bar, the Midnight Matcha label and a tub
03 / 16Benefit graphic: three overlapping circles for Focus, Memory and Mental Clarity
04 / 16Cerevion™ wordmark on deep forest green
05 / 16Cerevion™ wordmark on cream
06 / 16The tub range in all four flavors, with lids showing the C monogram
07 / 16Label artwork for all four flavors: Midnight Matcha, Neuro Berry, Citrus Cognition and Arctic Mint
08 / 16Color palette: seven colors with RGB, CMYK and HEX values
09 / 16Typography: Host Grotesk (12 styles) and Space Mono (4 styles)
10 / 16Cartons sealed with branded Cerevion tape
11 / 16The four tubs side by side, each with its own accent band
12 / 16Retail stacking: a tower of Cerevion cartons
13 / 16Citrus Cognition tub label, Lemon + White Peach, on a split background
14 / 16Carton packaging on signal green
15 / 16Tubs in motion: Citrus Cognition floating on green
16 / 16Tubs on stepped plinths
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Brand Identity · Creative & Design

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